How do I get more clients in my assisted living facility?
Opening an assisted living facility is a huge undertaking; You can spend over a year dealing with the licensing process. Once the licensing process is complete many assisted living facility owners struggle to fill beds, leaving them with serious overhead and no income.
Here are a few key tips to fill empty beds in your assisted living facility.
- Develop relationships with social workers in your area.
Developing a relationship with local social workers in nursing homes and hospitals is extremely important. When patients are discharged from nursing homes and hospitals, social workers oversee finding them care. If a patient cannot go home alone and needs an Alf, the social worker is there to assist the family in finding care. Its important to have your company in front of the social worker at all times. You should make monthly rounds to nursing homes and hospitals social work department to drop your advertising literature off.
- Having a community “open house” barbecue, cookout or party.
You will find that most of your clients will come from your surrounding area. People want to live in an area in which they are familiar with; and families want to keep their loved ones close by.
Having a community event at your facility is perfect for spreading the word about business. Going to your community association meetings is an easy way to spread the word, as well as putting flyers in doors and hanging signs.
- Having a strong online presence.
This is the age of having information at your fingertips. When family member and social workers search for senior care they go to the internet. It is important to advertise your assisted living facility online. ssMaps.com is the perfect way to create a website for your assisted living facility, as well as an online identity Senior service maps was created by a senior care provider, in conjunction with senior care social workers, to provide a free streamlined search for families and social workers in their quest for care for Seniors in need.
With Senior Service Maps, you get a placement coordinator that will make calls on behalf of your company to get more residents, referrals text directly to your phone, unlimited referrals with no % fees, and a full web page that you can use on any outside advertising along with a listing on our directory. You can easily edit the content of the web page, upload pictures and add any important pricing information. list your assisted living facility today.
Having working relationships with social workers and having a nation-wide commercial/advertising campaign allows for a huge online presence, assuring your business gets plenty of referrals.
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